Conversion Optimisation Manager – Mamas & Papas – Huddersfield

Mamas & Papas

Conversion Optimisation Manager

Digital / Ecommerce

Huddersfield (Head Office)

Mamas & Papas (Head Office)
Colne Bridge Road,
West Yorkshire


The last 12/18 months has shown more than ever how we’re not afraid to try new things to make sure we put our customers and community of new and expectant parents first.

Not only under lockdown did we launch the ground breaking “go live in-store” digital experience offering new and expectant parents a live personal interaction with our store teams, from the safety of their homes, but the look, feel, content and support within our website shone through. We’ve made sure under lockdown, and now beyond, that buying that first pram, baby changing table, cot, or cute little baby grow online is a magical, memorable and perfect experience, that our customers can cherish forever as part of their amazing parenting journey.

Taking online buying experiences to that next level.

Our Digital / eCommerce Team is expanding:
As a result of one of our most successful years in our 40 year history, and continued investment digitally, both UK and Internationally, we are looking to take our digital eCommerce experience to even greater heights and accolades, by recruiting a Conversion Optimisation Manager to the team.

Mamas & Papas is a business not afraid to try new things. As our newly created role of Conversion Optimisation Manager, you will be the driving force of reason in being able to continually improve, adjust and adapt to the needs of our customers and their online journey.

Through Google Analytics, hotjar, inspectlet and various internal data analytical tools, you will create, maintain and manage a CRO testing plan that would look to feed back into key business objectives (customer recruitment, retention, CRO, basket maximisation, personalisation and omnichannel conversion).

Furthermore, play a key role in overall customer experience projects and initiatives that has Mamas & Papas best in class, and the innovators of online shopping experiences for our customers and community of new and expectant parents.

Do you come from an eCommerce Conversion Optimisation background? Are you a problem solver, utilising key analytical tools (GA, hotjar, inspectlet) to uncover problems and opportunities in user experience, journey and conversion? Would you love to work for the leading brand of choice in the nursery sector, where we’re not afraid to try new things in putting the customer first? Then if so, we would love to hear from you.

To Apply:
…to apply for this incredible CONVERSION OPTIMISATION MANAGER opportunity, simply click through to download your CV, and complete a short Mamas & Papas application form.

We look forward to hearing from you and in welcoming you to the Mamas & Papas family.



*Fantastic Salary
*Flexible working: 3 days in the office, 2 from home (+a flexi-hours scheme within that)
*Company bonus scheme

Read more…

To apply for this job please visit

Share this job: